“AMETHYST RING”
3D solidworks
“AMETHYST RING”
3D solidworks
“AMETHYST BRACELET”
3D solidworks
“SHARK SUBMARINE”
3D solidworks
“ARTICULATED HAND”
Illustration
“BICYCLE”
3D
“BKF CHAIR”
3D
“CHAIR”
3D
“ALESSI BOTTLE”
3D
3D DESIGN
3D DESIGN
3D DESIGN
3D DESIGN
3D DESIGN
3D DESIGN
3D DESIGN
3D DESIGN
ILLUSTRATION
ILLUSTRATION
ILLUSTRATION
ILLUSTRATION
ILLUSTRATION
ILLUSTRATION
“IN ART WE TRUST”
Illustration
“ORANGE FLOWER”
Illustration
“TRIANGLE”
Illustration
“BUTTERFLY”
Illustration
“PICNIC”
Illustration
“FLUFFY”
Illustration
“BEETLE”
Illustration
LETTERING
LETTERING
LETTERING
LETTERING
LETTERING
LETTERING
LETTERING
LETTERING
“PINK ABSTRACT”
Calligraphy Pen (Chisel Tip)
“LA CUARENTENA”
pencil + digital color contrast
“SPANISH PHRASE”
double pencil (digital color)
“ABSTRACT”
Calligraphy Pen
“GEOMETRIC ABSTRACT”
Fine liner
“SUNSET”
Pencil
“HARRY POTTER”
Pencil + fine liner
“DOUBLE ABSTRACT”
Calligraphy pen
for OLDER projects: www.behance.net/ariadnadelorenzo
ME
Argentinean designer with a multidisciplinary background in graphic, industrial and digital design.
After studying a bachelor in graphic design and later completing a industrial design masters in the National University of Cordoba (UNC) I developed strong foundations that combine creativity with technical strength. I further developed my knowledge and strategic thinking with a digital design master in Amsterdam University of Applied Sciences.
I'm extremely curious and love acquiring new learnings, that is why I have also done courses in UX/UI, lettering, photography, publicity and marketing. This allows me to approach projects from different perspectives combining analogic as well as digital media with tools such as Illustrator and Indesign, Figma, Solidworks, Touchdesigner and much more.
I enjoy working in interdisciplinary teams where different ideas and ways of thinking come alive.
I am originally from Bariloche, Argentina so I speak native Spanish. I also lived in Sydney where I became fluent in English. Now I'm learning Dutch currently at A2 level as I have been living in Alkmaar, Netherlands for 3 years.
When I'm not working I'm creating jewellery, sketching, crocheting or reading and finding inspiration in everything I do.
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I AM
ARI
CREATIVE
DETAIL ORIENTED
ENTHUSIASTIC
REFLECTIVE
RESOURCEFUL
ORGANIZED
HAVEN-STAD
WELCOME TO HAVEN-STAD
#gamification #data-recollection #3Dcomponents #identity
A game developed during the Masters of Digital Design in collaboration with ARCAM (Architecture Centre of Amsterdam) with the objective of getting future inhabitants involved into imagining a sustainable urban development.
Months of research led us to identify transport and housing as key factors in the decision-making process, which we translated into a fast-paced gameplay experience. The game was designed for dynamic environments such as ARCAM or schools, helping us gather insights on future inhabitants’ priorities as well as their emotional responses.
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Team: Ellie Kesha, Ariadna De Lorenzo
MARTI NAILS
LOGOS
#identity-design #branding #small-business #creation-process
During the corona virus i started connecting with many local entrepreneurs trying to launch their small business in different fields, from bakeries, to clothes, nails and jewelry. It felt good to collaborate with different people and support their ideas, often through small community-focused projects or simple exchanges.
This segment is not so much about brands, but how each logo came to life: from paper sketches with clients, to drafts and final digital versions. It is a small look into how I work on small, personal projects as a designer.
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CONVERSATIONS ON COLONIALISM
CONVERSATIONS ON COLONNIALISM
#Interactive #touchdesigner #museum-exhibition #creation-process
This project invited us to design an interaction for the colonial history exhibition in Wereldmuseum Amsterdam. After visiting the museum, speaking with the curator and the exhibition designers, and researching stakeholders and audience needs, we decided not to change the narrative of the exhibition but to add a participatory layer.
As a team, we worked around the idea of creating a safe, accessible way for visitors to share their thoughts, emotions, and critiques—something the current exhibition did not offer.
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Team: Jos de Boer, Akhil Sukumaran, Srushti Shetty, Ariadna De Lorenzo
LOGO
ICHOS
#Identity #user-manual #signage #branding
ICHOS is an Argentine–Dutch nuclear design/engineering company based in the Netherlands. I was tasked with improving the already existing visual communication by adapting their existing logo, while developing the brands identity manual, designing the business stationary (letterheads in multiple sizes, ID cards, folders) and creating an office signage system for the building.
I also produced large-format graphics, welcome banners, event flags, and contributed to an interactive internal directory (confidential for security reasons).
DE LORENZO
ARIADNA SABRINA
+31 6 53889975
a.sabrina.dl@gmail.com